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Tuesday, March 20, 2007

Eva Longoria chosen for Bebe Sport Campaign

Eva Longoria is the new face of Bebe Sport.

Things just seem to be getting better for the stars of Desperate Housewives. They have a PC game; dolls being made in their likeness and now Eva Longoria has scored a two-year contract as the first ever spokesperson for Bebe Sport. The ads will be launched on billboards and in magazines this March and are the company’s first ad campaign.

Bebe Sport is an extension of the Bebe brand and was launched in 2003. Bebe Sport’s tagline is “Where Fashion Works Out” and certainly by the appearance of it’s line of sportswear, Longoria’s look fits in perfectly. Bebe Sport’s top’s and bottom’s definitely put a sense of style into workout wear, making it entirely possible to even wear some of the outfits out running errands without looking too underdressed.

Now there are no excuses for going to
the gym looking frumpy.
Source: Pierce Mattie Public Relations/ Fashion PR Division

1 comment:

Anonymous said...

I Love Eva! I think she is bad and sassy.